Checking date: 25/04/2024


Course: 2024/2025

Creativity and Entrepreneurship
(19549)
Master in Design Engineering for Industry 5.0 (Plan: 498 - Estudio: 385)
EPI


Coordinating teacher: NIETO SANCHEZ, MARIA JESUS

Department assigned to the subject: Mechanical Engineering Department

Type: Compulsory
ECTS Credits: 3.0 ECTS

Course:
Semester:




Objectives
- To know the process associated with the development of an industrial product - Develop and encourage creativity in the industrial design process - To know the basic elements of the firm and develop ethical behavior and social responsibility - To assimilate the concepts and develop the entrepreneurial skills to discover and lead innovations in the industrial field - To know the phases for the creation of a new venture or to promote entrepreneurship within companies. - To develop management, leadership and decision-making capabilities
Skills and learning outcomes
Description of contents: programme
Entrepreneurship Business opportunities: identification and valuation Business ideas: creativity and innovation Methodologies for new business models: Business Model Canvas Innovation and creativity methodologies: Design Thinking and Lean Startup Methodology Business plan: design, structure and purpose.
Learning activities and methodology
Practical and theoretical lectures Tutorials Team work Individual student work Exam
Assessment System
  • % end-of-term-examination 50
  • % of continuous assessment (assigments, laboratory, practicals...) 50




Basic Bibliography
  • Lewrick, M., Link, P. Leifer, L. . The Design Thinking Play book. Mindful digital transformation of teams, products, services, businesses and ecosystems.. Wiley. . 2018
  • Rodríguez, A. Nieto, M.J., Fernández, Z., y Revilla Castejón, A.. Manual de Creación de Empresas. . Civitas-Thompson Reuters. . 2014
Additional Bibliography
  • Osterwalder, A. y Pigneur, Y. . Generación de Modelos de Negocio. . Deusto. 2011
  • Ries E. . El método de Lean Startup: Cómo crear empresas de éxito utilizando la innovación continua. . Ediciones Deusto. . 2011

The course syllabus may change due academic events or other reasons.