K1: Know the principles and values of democracy and sustainable development, in particular, respect for human rights and fundamental rights, gender equality and non-discrimination, the principles of universal accessibility and climate change. K2: Know basic humanistic contents, oral and written expression, following ethical principles and completing a multidisciplinary training profile. K3: Identify and analyze research methodologies and sources to develop academic work in the field of digital information management K4: Understand and apply the fundamental theories, instruments and techniques to manage information in digital media, covering its organization, control, communication and preservation K5: Know the fundamental theories, instruments and techniques for managing information in digital media, covering its organization, control, communication and preservation K6: Know models of information retrieval and visualization using database systems and visual representation methods. K7: Understand the fundamentals of statistics and quantitative analysis to interpret data, as well as the appropriate techniques for their collection and processing, understanding different structures, social contexts and user needs. K8: Know the fundamentals of digital marketing and the management of presence on social media in order to build loyalty to user communities around digital products. K9: Know the principles of user-centered design for digital products, including the use of usability techniques and planning of interactive publications, ensuring an accessible and effective experience for users. S1: Plan and organize teamwork by making correct decisions based on available information and gathering data in digital environments. S2: Use the information by interpreting relevant data, avoiding plagiarism, and in accordance with the academic and professional conventions of the area of study, being able to evaluate the reliability and quality of said information. S3: Apply digital information management principles in different organizational environments, ensuring effective communication of processes and results to stakeholders. S4: Use document preservation and life cycle control techniques to ensure the sustainability of electronic documentation. S5: Be able to design, manage, and operate with information through database systems, demonstrating skill in information retrieval and the use of query languages to meet complex information needs. S6: Be able to collect, process, cleanse and aggregate data by understanding the needs of users and organizations and how they need them. S7: Experiment with data visualization tools to represent information intuitively, properly presenting the results to different types of audiences. S8: Develop skills in the creation of digital content and multimedia editing by applying usability principles. S9: Execute digital marketing strategies and analysis of results for the promotion and optimization of products online S10: Apply statistical analysis techniques and metric studies to evaluate and measure the impact of data in digital environments. S11: Operate on social networks and manage user communities, ensuring audience growth and loyalty. S12: Be able to advise on the definition of strategy and project management regarding tracking, indexing, content structuring, link building, etc C1: Know and be able to manage interpersonal skills on initiative, responsibility, conflict resolution, negotiation, among others, which are required in the professional field. C2: Be able to apply knowledge in a professional way in solving specific digital information management problems using the tools and techniques learned in the academic field C3: Demonstrate ability in the development and execution of digital content projects autonomously working in multidisciplinary teams. C4: Capacity for continuous autonomous learning that facilitates adaptation to new situations and the updating of knowledge in the field of digital information.

· List of topics for the Final Degree Project (FDP). · Seminars for students clarifying procedures and timetables. · Preparation of guidelines for supervisors and reviewers of FDP. · Support to the management and development of FDP. · Design and dissemination of the annual report of activities. · Organisation of FDP evaluation committees.

AF4 INDIVIDUAL WORK ON THE FINAL PROJECT. The student will develop the skills acquired throughout his studies and will apply the knowledge learned to the realization of a project in the field of this degree that will end with a written report. The analysis, resolution of questions and conclusions that correspond to the scope of the project will be reflected in it. It involves 150 hours with 0% attendance. AF5 ORAL PRESENTATION OF THE FINAL PROJECT. The student will make the defense and presentation of the project before a tribunal, clearly arguing the corresponding questions and resolving the problems that may have arisen in the project. 1 hour/100% attendance. MD4 TUTORING OF THE FINAL PROJECT. The tutor of the Final Degree Project will assist and guide the student in all those aspects necessary to carry out a good final project and to express it with clarity and professionalism in the written report. The tutorials may be face-to-face or by electronic means.

SE4 TOTAL FINAL EVALUATION. It will be done through an oral test of Defense of the Final Degree Project before a tribunal chosen for this purpose that will evaluate the student's work, the results obtained and the presentation of the same according to a rubric or evaluation matrix. Previously, the student must prepare a report of the work done that will be delivered to the members of the tribunal with due notice.