This course addresses key issues in developing global strategies and managing in the global environment. The course draws on frameworks and findings from diverse disciplines to addresses key issues in managing in the international environment. Through a combination of case discussion, presentations, readings and lectures, the course is designed to develop your ability to formulate and implement global strategies as well as immerse you in the challenges faced by managers expanding into overseas markets in response to (or in anticipation of) increased global competition.
Class 1: International Expansion Strategies
Class 2: Timing & Entry Mode. Emerging Markets
Class 3: Global Corporate Social Responsibility & Sustainability
Class 4: Exit & Re-entering Strategies
Class 5: International Digital Firms