Skills to be acquired
*CG3: Decision making skills.
*CE6: To understand and use operations research tools for decision making in the field of trade, its implementation through software, as well as interpret the solution provided by the model.
*CE10: Analysis, evaluation and decision making on pricing (traditional methods, and scientific techniques)
¿ Understand analytically the importance of taking optimal operational marketing decisions.
¿ Develop your conceptual, analytical, and decision-making skills.