Checking date: 13/07/2020


Course: 2020/2021

Introduction to Business Activity
(18707)
Study: Master in Entrepreneurship and Business Venturing (267)
EPE


Coordinating teacher: NIETO SANCHEZ, MARIA JESUS

Department assigned to the subject: Department of Mechanical Engineering

Type: Additional training
ECTS Credits: 6.0 ECTS

Course:
Semester:




Objectives
It is a leveling training that will be taken by students who come from degrees not related to Economics and Business and who have not received additional subjects related to topics of Introduction to Business and / or Fundamentals of Business Manageent.
Description of contents: programme
- Business and entrepreneur. The business initiative - Firm objectives. Management and decision making - Fundamentals of Marketing - Basic aspects of the production function - Basic concepts of accounting and finance
Learning activities and methodology
Materials available to students before the start of classes. Some classes before the start of the course.
Assessment System
  • % end-of-term-examination 100
  • % of continuous assessment (assigments, laboratory, practicals...) 0
Basic Bibliography
  • Cuervo, A. . Introducción a la Administración de Empresas. Thomsom-Civitas. 2008
  • Gutierrez Aragón . Fundamentos de administración de empresas. Pirámide. 2016
  • Rivera, J., Garcillán, M.. Dirección de Marketing: fundamentos y aplicaciones. ESIC. 2007
  • Rodríguez, Nieto, Fernández, Revilla. Manual de Creación de Empresas. Civitas. 2014

The course syllabus and the academic weekly planning may change due academic events or other reasons.