Checking date: 24/04/2020


Course: 2019/2020

Innovation Management
(17510)
Study: Master in Entrepreneurship and Business Venturing (267)
EPE


Coordinating teacher: SANTAMARIA SANCHEZ, LUIS

Department assigned to the subject: Department of Business Administration

Type: Electives
ECTS Credits: 3.0 ECTS

Course:
Semester:




Competences and skills that will be acquired and learning results.
This course enables students from a variety of backgrounds to be familiar with different models of exploiting innovations (particularly focused to entrepreneurs and small firms). The contents of the subject are essentially applied. Students will develop the required competences in order to choose the optimal strategy for exploiting of firm¿s technology assets. More precisely, students will develop a range of competences relevant to: - The development of high levels of analytical, creative and critical skills. This competence should be useful to add value in new entrepreneurial projects - The effective summary and critique of complex problems related to start-ups - Group discussion and weighing of different arguments related to real cases of innovation processes - The effective use of different kinds of information to support an argument - The development of students as active, self-directed independent and codependent learners who are able to effectively work within a team environment - The development of personal communication skills, team-working and effective presentation of ideas to a small audience - The development of abilities and skills for assuming professional responsibilities in their future careers Learning Outcomes After completing the course students will be familiar with: - A range of key topics relevant to the concepts and debates surrounding the issue of innovation management - A sample of studies of innovation regarding the development major technologies - The issues that arise for entrepreneurs in the formulation of technology strategy and the management of innovation - The criteria and implications of firms¿ innovative decisions
Description of contents: programme
Economic benefits of innovation: complementary assets, legal protection and type of knowledge Market positioning of the entrepreneur-innovator: compete versus collaborate Exploitation models based on technology transfer Exploitation of destructive innovations: challenges and solutions Open innovation model
Learning activities and methodology
The format of the weekly teaching sessions includes lectures, group discussion and presentations variable combined week by week. The main theoretical concepts will be presented by the lecturers throughout the course while students¿ participation is required in the discussion of selected (by the lecturers) cases and academic readings.
Assessment System
  • % end-of-term-examination 0
  • % of continuous assessment (assigments, laboratory, practicals...) 100
Basic Bibliography
  • Chesbrough, H.. Open Innovation: The New Imperative for Creating and Profiting from Technology. Harvard University Press. 2003
  • Tidd, J. and J. Bessant . Managing Innovation: Integrating Technological, market and organizational change. John Wiley & Sons. 2009
  • Utterback, J.M.. Mastering the Dynamics of Innovation. Harvard Business School Press. 1996

The course syllabus and the academic weekly planning may change due academic events or other reasons.