Statistics applied to journalism Journalism research methodologies

At the end of the course, students should be able to: 1) Know the singularity of the scientific method and the different steps in the research process 2) Know the main differences between the quantitative and qualitative research methods 3) Be familiar with the survey, content analysis and experimental research as some of the main quantitative techniques in communication research 4) Be familiar with intensive interviews, focus groups and field observation as some of the main qualitative techniques in communication research 5) Know the guidelines for structuring and properly presenting the outcomes of a scientific research 6) Evaluate the methodological soundness of a research 7) Design and execute a small-scale research confronting the results obtained from the use of at least two different research methods

Topic # 1: What is Research? Topic # 2: The Research Process Topic # 3: Quantitative Research Methods Topic # 4: Survey Research Topic # 5: Content Analysis Topic # 6: Experimental Research Topic # 7: Qualitative Research Methods Topic # 8: In depth Interviews Topic # 9: Focus Groups Topic # 10: Field Observation Topic # 11: The Discourse Analysis

Reading of original methodological content Vieweing of original methodological content video pieces Use of gamificiation techniques to verify the verify what has been learned In class doing of individual exercices and group dynamics Step-by-step demonstration on the procedure of some of the main techniques and software in media research Review of TFMs, doctoral dissertation and papers published in academic journals