Department assigned to the subject: Mechanical Engineering Department
ECTS Credits: 6.0 ECTS
Requirements (Subjects that are assumed to be known)
General Business Administration background (i.e. accounting, finance, marketing, operations management, general management, etc.)
Skills and knowledge to organize and manage companies
Skills and knowledge on strategy and planning, applied to different organizational structures
Knowledge of labor law and commercial law
Knowledge on financial and cost accounting
Skills for work organization and human resources management
Skills and knowledge in integrated project management
Capabilities in the management of Research, Development and Innovation
Understand the different sources of business information.
Analyze business problems in a critical and rigorous manner.
Work effectively and cooperatively in groups.
Communicate and convey ideas and reasoning in a structured and convincing manner both orally and in writing.
1. The creation of competitive advantages as the basis of strategic management
2. Corporate governance
3. Competitiva advantage and the creation of value: objectives, values and performance
4. Strategic analysis
5. Strategic levers
6. Competitive advantages at the business level
7. Competitive advantages at the corporate level
8. Forms of business growth
9. Organizational design
10. Human resources management
Learning activities and methodology
Theoretical classes, where the main concepts and models of analysis of each subject will be explained.
Practical classes, where both exercises and discussion of business case analysis will be carried out.
In groups, students will have to produce and present a report on an industrial company where the knowledge developed in the course will be applied.
Individual student work
% end-of-term-examination 60
% of continuous assessment (assigments, laboratory, practicals...) 40
Thompson, A.A., Peteraf, M., Gamble, G.E. & Strickland, A.J.. Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases. McGraw Hill. 2022