Concepts, principles, and techniques to:
i) design and research interactive systems centered on the User Experience (UX)
ii) work in user-centered design (UCD) processes, which include: study of the design context and field studies; ideation and generation of design concepts; prototype creation, development, and evaluation.
This knowledge draws from diverse multidisciplinary areas, such as: Interaction Design (IxD); Human-Computer Interaction (HCI); User Experience (UX) design and research; and Design Research.
Introduction to designing and researching interactive systems, and to interaction design processes. Introduction to multidisciplinary areas relevant to design and research interactive systems, and to work in user-centered interaction design processes (e.g. IxD, HCI, Design Research); and key concepts (e.g. usability, user experience or UX).
- Definition of interactive system, user experience (UX), usability, and other key concepts (e.g. affordance, mapping).
- Design and research in the area of Human-Computer Interaction (HCI). Phases and different paradigms, concepts, methods, contributions, and specific values.
- The user-centered design (UCD) process. Phases: study of the design context and field study; analysis and establishing requirements; design; evaluation.
2. Study of the design context and field work
Techniques to understand users and to study and characterize the situation, phenomenon, practice or activity to design for. IxD and HCI techniques to design studies and collect data.
- Study techniques: documentation, interviews (structured, semi-structured, non-structured), questionnaires (closed, open), observation techniques (direct, indirect), focus groups.
- Study design: Study protocol creation, and key considerations to collect data.
- Documentation and data collection techniques.
3. Data analysis.
Techniques to analyze and present data.
- Kinds of data and analysis: quantitative, qualitative, mixed.
- Introduction to quantitative and qualitative analysis techniques.
- Obtaining and presenting results and insights.
4. Requirements and design drives.
Techniques to present and transform results into requirements and design drives.
- Stories, scenarios, personas, user stories, use cases, storyboards.
- Requirements: characteristics and types.
5. Interaction design and prototyping.
Techniques to explore the design space and to conceptualize and materialize designs. Innovation, ideation, and design techniques.
- Double diamond design model for the design process: divergent and convergent design.
- Traditional and innovative techniques to generate and conceptualize designs.
- Prototype and sketch: Characteristics and differences.
- Kinds of prototypes and tools to prototype and evaluate designs.: low-fidelity prototypes (e.g. paper prototypes), and high-fidelity prototypes (e.g. functional prototypes), wireframes, mockups, Wizard of Oz technique.
- Introduction to advanced concepts and techniques to design interactive systems. Persuasive and embodied design.
Techniques to study and evaluate the interaction and experience with designs and prototypes.
- Evaluation: benefits and impact.
- Diverse objects and kinds of evaluation: formative and summative evaluation; with and without users; inspection methods, and predictive models and evaluations; experimental evaluations.
- Evaluation environments.
- Study and evaluation protocols.
- Evaluation methods: predictive modeling, A/B testing, Heuristics, Cognitive Walkthrough, usability and user experience studies, embodied evaluation techniques.
- Techniques employed in evaluation studies: observation techniques, think aloud, established questionnaires.