Checking date: 10/09/2019


Course: 2019/2020

Multimedia Journalism
(13295)
Study: Bachelor in Journalism (212)


Coordinating teacher: FRANCO ALVAREZ, MARIA GUILLERMINA

Department assigned to the subject: Department of Journalism and Audiovisual Communication

Type: Electives
ECTS Credits: 6.0 ECTS

Course:
Semester:




Students are expected to have completed
The basics elements for this subject are linked to the basics concepts about edition text and used advanced in search enginee.
Competences and skills that will be acquired and learning results. Further information on this link
LEARNING SKILLS SPECIFIC: SPECIFICS COMPETENCES: Understanding the inherent mechanisms of the multimedia communication and the essential elements that structure the layout. Ability to analyze from a theoretical perspective the following elements: the historical context of newspaper design, the development and scheme of the basics concepts relationship with the journalism design. As well as, alls and each one of the elements that form part of layout. as color, typography, etc. TRANSVERSE COMPETENCES: 1. Capacity of analysis and synthesis. 2. Knowing the use Internet. 3. Problem solving. 4. Teamwork. 5. Critical reasoning. 6. Verbal and written communication.
Description of contents: programme
Unit 1. What is multimedia interactivity? The communicative interaction. Access protocols, interoperability and The use of multimedia formats. Unit 2:. Users and interactive systems active on the Web. Unit 3. The treatment of images for the Web. Optimization and treatment. Unit 4. The information architecture in the systems hypertextual navigation systems. Unit 5. CMS model: Wordpress Unit 6. Write for the Web: The live text. Unit 7. Communication and Design. Unit 8. Usability on the Web.
Learning activities and methodology
The theoretical classes are focused in sense double: Magister classes, following on reflection about the topics teaching by the teacher in classes. The practices will be focused in employ and use of tools about multimedia designing. At the beginning of the subject the teacher will establish an schedule of peer tutorship who help to improve and development the knowledge of course content.
Assessment System
  • % end-of-term-examination 50
  • % of continuous assessment (assigments, laboratory, practicals...) 50
Basic Bibliography
  • Nielsen Jakob. Usabilidad. Priorizando el diseño web.. Anaya-Multimedia. 2006
  • Ohm Jens. Multimedia Content Analysis. Springer. 2016
  • Bull, Andy . Multimedia Journalism : a Practical Guide .Journalism and media studies.. Routledge. 2010
  • FRANCO ÁLVAREZ GUILLERMINA Y GARCÍA MARTUL DAVID. MANUAL DE EDICIÓN MULTIMEDIA. COPYRED. 2012
  • Jakob Nielsen.. Usabilidad. Priorizando el diseño web.. Anaya-Multimedia. 2006
  • KAWAMOTO, Kewin. Digital Journalism: Emerging Media and the Changing Horizons of Journalism .. .. Rowman & Littlefield Publishers.. (2003).

The course syllabus and the academic weekly planning may change due academic events or other reasons.