Checking date: 04/09/2018

Course: 2019/2020

Mass media oratory
Study: Bachelor in Journalism (212)

Coordinating teacher: ELIAS PEREZ, CARLOS JOSE

Department assigned to the subject: Department of Communication

Type: Electives
ECTS Credits: 6.0 ECTS


Students are expected to have completed
News reporting Theory and Analysis of the Audiovisual Documentary
Competences and skills that will be acquired and learning results. Further information on this link
Students have to recognize the fundamentals of persuasive public speaking (oratory), using those skills to establish a more effective communication with the public as well as through the mass media discourse.
Description of contents: programme
Lecture 1.- Speech, rhetoric and media Lecture 2.- How to keep the attention of the audience: the scenario Lecture 3.- The persuasive speech Lecture 4.- Rhetorical tools Lecture 5: Analysis of historical discourses Lecture 6.-Storytelling in the speech Lecture 7.- The political debate Lecture 8.- The debate in other areas Lecture 9.- Public speaking in an interview Lecture 10.- Leagues of debate
Learning activities and methodology
The course consists of two different parts: First, a theoretical part, where students get an introduction to the craft of public speaking, practicing the preparation and delivery of persuasive speeches. A PRACTICAL part in which the students will write their own speeches and read them in class A relevant part of the course is the analysis of the documentary By the People: The Election of Barack Obama
Assessment System
  • % end-of-term-examination 60
  • % of continuous assessment (assigments, laboratory, practicals...) 40
Basic Bibliography
  • Lucas, S.E.. The art of public speaking. New York: McGraw-Hill. 2007
  • VV.AA.. Public speaking: The virtual text. The Public Speaking Project. [Online]: 2011
Recursos electrónicosElectronic Resources *
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The course syllabus and the academic weekly planning may change due academic events or other reasons.