Checking date: 02/06/2023


Course: 2023/2024

Design and project planning
(13454)
Bachelor in Journalism (Plan: 383 - Estudio: 212)


Coordinating teacher: TINEO ALVAREZ, ANGELES

Department assigned to the subject: Transversal matters

Type: Basic Core
ECTS Credits: 3.0 ECTS

Course:
Semester:

Branch of knowledge: Social Sciences and Law



Requirements (Subjects that are assumed to be known)
None
Objectives
The aim is to train the student to: Design social projects in all areas (cultural, sports, education, etc.). Know the different currents and trends in the design and planning of projects. Appropriately identify the different phases of the project design and planning process. Recognize the importance of the analysis phase and empathy with the context for the subsequent design of actions. Manage the basic methodological tools in the design of projects. Innovate in project proposal models.
Description of contents: programme
1. Analysis of the reality. Context analysis. Matrix of causes and effects. SWOT and other analysis tools. Empathy Map. The object of change. 2. Justification and justification of proposals. Rapid prototyping, testing and impact assessment before launching the project. 3. Objectives. Definition of change objectives. Evaluation indicators and sources of verification. Hypotheses of change. Logical Framework Matrix. 4. Actions and activities. Timetable of actions. Timing. 5. Organisational methodology. Methodology of action (educational). 6. Evaluation. Monitoring and evaluation system. Short, medium and long term impact. 7. Resources. Technical, human and material resources. 8. Budget. Project financing.
Learning activities and methodology
The class schedule is distributed according to the following methodology and training activities: 1. Exposition of different topics related to the program content. 2. Analyses of practical cases. 3. Role-playing. 4. Creation and presentation of practical exercises. .
Assessment System
  • % end-of-term-examination 0
  • % of continuous assessment (assigments, laboratory, practicals...) 100
Calendar of Continuous assessment
Basic Bibliography
  • Acosta, J.M.. Gestión eficaz del tiempo y control del estrés. ESIC. 2002
  • Ballenato, G.. Comunicación eficaz. Teoría y práctica de la comunicación humana. . Pirámide. 2013
  • Barba, E.. Innovación. Libros de cabecera. 2011
  • Gordon, J.R.. Comportamiento organizacional. Prentice Hall. 2009
  • Heath, D.. Cambia el chip. Cómo afrontar cambios que parecen imposibles. Gestión 2000. 2011
  • Jiménez, F.. La comunicación interpersonal: ejercicios educativos. JCCE. 1991
  • Luecke, R.. Gestión del Tiempo. Colección Harvard Business Essentials. Deusto. 2004
  • Mootee, I.. Design Thinking for Strategic Innovation: What They Can't Teach You at Business or Design School. John Wiley & Sons. 2013
  • Ollé, C. y Cerezuela, B.. Gestión de proyectos paso a paso. Colección EPI. 2017
  • Poelmans, S.. Tiempo de calidad. Calidad de vida. Mc. Graw Hill. 2010
  • Roselló, D.. Diseño y evaluación de proyectos culturales. De la idea a la acción. Ariel. 2017
  • Rosenberg, M.. Nonviolent Communication: A Language of Life: Life-Changing Tools for Healthy Relationships. PuddleDancer Press. 2003

The course syllabus may change due academic events or other reasons.