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Course: 2019/2020

Introduction to business administration

(13050)

Study: Bachelor in Tourism (209)

Coordinating teacher: DESENDER , KURT ACHIEL

Department assigned to the subject: Department of Business Administration

Type: Basic Core

ECTS Credits: 6.0 ECTS

Course: 1º

Semester: 1º

Branch of knowledge: Social Sciences and Law

Students are expected to have completed

There are no pre-requisites for this subject.

Competences and skills that will be acquired and learning results. Further information on this link

The student will be able to: - Understand the basic functional areas of the firm. - Understand the importance of planning and use basic planning and control tools. - Understand the importance of financing and investment decisions and use basic finance tools. - Understand the differences among the main production management systems. - Understand the scope of marketing and its importance for a firm's success.

Description of contents: programme

1. Introduction. 2. The objectives of the firm. 3. Decision trees. 4. Management 5. Introduction to finance. 6. Profitability. 7. Investment. 8. Financing. 9. Production systems. 10. Project planning. 11. Production control. 12. Production decisions. 13. Strategic marketing. 14. Operational marketing.

Learning activities and methodology

Every week there will be a theory session (in a large group) and a practical session (in a small group). Students must study the contents of each theory session after the session takes place. Exercises and cases must be solved before the corresponding practical sessions. Practical sessions will be devoted to discuss and provide solutions to the exercises that students will have previously worked at. There will also be weekly office hours which will be scheduled by each professor at the beginning of the term.

Assessment System

There will be three exams: two partial exams which will take place during the term, and a final exam which will take place at the end of the term. Homework will not be evaluated. The weight of the four exams will be as follows:

- First exam: 25%
- Second exam: 35%
- Final exam: 40%

For students who fail the subject, the re-take exam will weigh 40% and the two mid-term exams 25% and 35% respectively, unless the grade achieved at the re-take exam is greater than this weighted average, in which case the re-take will count for 100% of the grade.

% end-of-term-examination 40
% of continuous assessment (assigments, laboratory, practicals...) 60

Basic Bibliography

CUERVO, A. (director) (2004).. ¿Introducción a la Administración de Empresas¿. 5ª Edición.. Civitas. Madrid..
García Galán, María del Mar. La economía de la empresa en el espacio de educación superior.. McGraw-Hill..
Madura, Jeff. Introduction to Business. Thomson. 2007

The course syllabus and the academic weekly planning may change due academic events or other reasons.