Checking date: 18/03/2019


Course: 2019/2020

Introduction to business administration
(13050)
Study: Bachelor in Tourism (209)


Coordinating teacher: DESENDER , KURT ACHIEL

Department assigned to the subject: Department of Business Administration

Type: Basic Core
ECTS Credits: 6.0 ECTS

Course:
Semester:

Branch of knowledge: Social Sciences and Law



Students are expected to have completed
There are no pre-requisites for this subject.
Competences and skills that will be acquired and learning results. Further information on this link
The student will be able to: - Understand the basic functional areas of the firm. - Understand the importance of planning and use basic planning and control tools. - Understand the importance of financing and investment decisions and use basic finance tools. - Understand the differences among the main production management systems. - Understand the scope of marketing and its importance for a firm's success.
Description of contents: programme
1. Introduction. 2. The objectives of the firm. 3. Decision trees. 4. Management 5. Introduction to finance. 6. Profitability. 7. Investment. 8. Financing. 9. Production systems. 10. Project planning. 11. Production control. 12. Production decisions. 13. Strategic marketing. 14. Operational marketing.
Learning activities and methodology
Every week there will be a theory session (in a large group) and a practical session (in a small group). Students must study the contents of each theory session after the session takes place. Exercises and cases must be solved before the corresponding practical sessions. Practical sessions will be devoted to discuss and provide solutions to the exercises that students will have previously worked at. There will also be weekly office hours which will be scheduled by each professor at the beginning of the term.
Assessment System
  • % end-of-term-examination 40
  • % of continuous assessment (assigments, laboratory, practicals...) 60
Basic Bibliography
  • CUERVO, A. (director) (2004).. ¿Introducción a la Administración de Empresas¿. 5ª Edición.. Civitas. Madrid..
  • García Galán, María del Mar. La economía de la empresa en el espacio de educación superior.. McGraw-Hill..
  • Madura, Jeff. Introduction to Business. Thomson. 2007

The course syllabus and the academic weekly planning may change due academic events or other reasons.