Checking date: 05/05/2020


Course: 2019/2020

Development strategies for businesses
(13124)
Bachelor in Employment and Labour Relations (2008 Study Plan) (Plan: 150 - Estudio: 207)


Coordinating teacher: NIETO SANCHEZ, MARIA JESUS

Department assigned to the subject: Mechanical Engineering Department

Type: Compulsory
ECTS Credits: 6.0 ECTS

Course:
Semester:




- To know corporate business strategies - To examine the vertical integration strategy (introduction and objectives, costs and benefits). - To analyze the diverfication strategy (introduction, motives, costs and benefits). - To understand the global strategies and the multinacional corporation. - To analyze resources and capabilities (especially, human resources) in the international process. - To understand external strategies and their impact on human resources. - To understand the role of the information technologies and innovation.
Description of contents: programme
Corporate strategy Vertical integration. Diversification strategy. Managing the multibusiness firm. International diversification strategy. Multinational strategies. Internal and external growth strategies. Mergers and acquisitions Cooperation. Outsourcing. Networks. Strategy implementation Planification and control
Learning activities and methodology
The competences of knowledge and attitudes will be acquired through magisterial sessions, and preparation of case studies and other types of practices. The magisterial lectures are aimed to teach the necessary technical knowledge and will be reinforced with the discussion of cases in class. Number of exams: 1
Assessment System
  • % end-of-term-examination 60
  • % of continuous assessment (assigments, laboratory, practicals...) 40

Basic Bibliography
  • GRANT, R.M. . Strategic Analysis. John Wiley and Sons. 2016
Additional Bibliography
  • HILL, C.W.L. y JONES, G.R. (2014): . Strategic Management: An Integrated Approach.. MC Graw Hill.

The course syllabus may change due academic events or other reasons.