The purpose of the course is to present an advanced revision of Business Anaytics techniques, based on the intensive use of Microsoft Excel
1. Introduction to BUSINESS ANALYTICS
** 1.1 Examples of Business Data
** 1.2 Numerical and graphical tasks
** 1.3 Business Analytics and Microsoft Excel
2. FUNDAMENTALS of Software
** 2.1 Introduction to Excel
** 2.2 Keyboard shortcuts and screen operators
** 2.3 Ranges in Excel
** 2.4 Excel functions and expressions
** 2.5 Tables and Pivot Tables
** 2.6 Filtering and Sorting
** 2.7 Charts with Excel
** 2.8 Dashboards
** 2.9 Conditional formatting
** 2.10 Importing text data into Excel
** 2.11 Importing data from the Internet
** 2.12 Matrices with Excel
** 2.13 Excel Add-Ins
** 2.14 Printing an Excel Workbook
3. REVIEW of elements of Statistics
** 3.1 Excel functions for exploratory data analysis
** 3.2 Stacked and unstacked data layouts
** 3.3 Histograms and Box-Plots with Excel
** 3.4.Multidimensional data
** 3.5 The data matrix
** 3.6 Different types of data
** 3.7 Mean vector. Covariance and correlation matrices
** 3.8 Centering and standardizing
** 3.9 Data reduction
** 3.10 The normal distribution. Distribution tables. Applications with Excel
4. SIMULATION techniques.
** 4.1 Basic simulation methods with Excel
** 4.2 Generation of univariate and multivariate normal data with Excel
** 4.3 Applications and examples with Excel
5. CASE analysis
** 5.1 Examples of real data applications in Business, Economics, Finance, and Marketing with Excel.