Innovation Management

Specific learning objectives: To know how to manage the role of technological innovation in building a company's competitive advantage. To understand the main challenges of investing in technological innovation in companies. To identify the key elements in the business strategy for the protection of intellectual property. To identify the relevant variables in organizational management that affect the productivity of R&D investment in a company. To understand the challenges of managing creativity in the R&D workforce. To understand the role of external knowledge in the R&D strategy and the challenges it entails To be able to understand the impact of technology in the workplace.

The contents included in this subject can be summarized in the following points: 1. Introduction: Key issues in the innovation strategy at firms 2. Appropriating benefits from innovation: legal and strategic mechanisms 3. R&D collaboration 4. The management of external knowledge 5. The internal organization of innovation activities: the management of creativity 6. Current trends: the impact of artificial intelligence

The class combines the exposition and discussion of theoretical concepts with the use of case studies that illustrate these concepts and their practical implications. Classes are designed so that students actively contribute to the development of the classes, participating actively in the discussions and the planned activities, both individually and in groups. Certain class activities requiere previous preparation.