LEARNING OUTCOMES 1.Having acquired advanced knowledge and proved an understanding of theoretical and practical aspects and of the working methodology in different disciplines of business administration, with a level enough so as to be at the vanguard of knowledge. 2.Be able, either through arguments or processes elaborated and supported by them, to apply their knowledge, the understanding of these and their resolution capabilities in the business sphere, which may require the use of innovative and creative ideas. 3.Show the capability of gathering and interpreting data and information on which to sustain their conclusions, including, whenever it is precise and pertinent, the reflection on social, scientific or ethical aspects in the business sphere. 4.Be able to manage in complex situations or those that require the development of new solutions in the academic, labor, or professional dimension in their field of study 6.To be able to identify their own learning needs in their field of study and work or professional environment and to organise their own learning with a high degree of autonomy in all kinds of contexts (structured or not). BASIC COMPETENCES 1.Students have demonstrated possession and understanding of knowledge in an area of study that builds on the foundation of general secondary education, and is usually at a level that, while relying on advanced textbooks, also includes some aspects that involve knowledge from the cutting edge of their field of study 3.Students have the ability to gather and interpret relevant data (usually within their field of study) in order to make judgements which include reflection on relevant social, scientific or ethical issues. 4.Students should be able to communicate information, ideas, problems and solutions to both specialist and non-specialist audiences. GENERAL COMPETENCES 2.Be able to formulate, debate and defend critical argumentations, employing precise and specialized terminology on business phenomena, using concept and methodologies to analyze the different disciplines of Business Administration 3.Be able to manage, identify, gather and interpret relevant information on questions related with the business sphere. SPECIFIC COMPETENCES 14.Ability to solve the determinants that evolve in any entrepreneurial organization (need to innovate, need to constantly update knowledge, relationship with external and internal clients and suppliers, decision making under uncertainty, efficient time management, ¿), applying knowledge of theoretical-practical nature 16.Develop entrepreneurial initiatives and creative capabilities for the proposal and development of innovative business ideas, using the main tolos to créate, develop and implement an innovative business addressing the challenges in current society

New business models -Concept and basic elements of a business model - Methodology for generating new business models: Business Model Canvas - Best practices and innovation in business models Design thinking and Lean startup - Design Thinking and Lean Startup: similarities and differences. - Design Thinking: design of services and products centered on the user - Lean startup: principles and implementation.

THEORY CLASS. Exhibitions in the teacher's class with support of computer and audiovisual media, in which the main concepts of the subject are developed and the materials and bibliography are provided to complement the students' learning. PRACTICES. Resolution of practical cases, problems, etc. raised by the teacher individually or in groups. INDIVIDUAL OR GROUP STUDENT WORK. TUTORIAL SESSIONS. Individualized assistance (individual tutorials) or group (collective tutorials) to students by the teacher.