Knowledge-based competences:
- Know the main theoretical and empirical tools to create, develop and implement a business project in a digital economy.
- Learn key aspects of different decision areas (HR, marketing, finance, etc.) applicable to new ventures in the digital age
Skills:
- Ability to identify business opportunities in a digital economy
- Ability to manage with ease various information sources.
- Ability to design, plan and start a business project for digital new ventures.
- Ability to develop management skills, negotiation skills and leadership spirit.